A 3-Day, One-on-One Aesthetics Training Immersion · For Clinicians Leaving Hospital Medicine
Build a healing-centered practice you love walking into.
Without becoming "just another Botox provider." Spend three days, one-on-one, with Joni Collins, DMS, PA-C in Historic Roswell, Georgia — who has trained 1,200+ providers since 2015.
Step one of three — and your plan is yours to keep, whether you train with Joni or not.
1,200+
providers trained
2015
teaching since
40+
practices running her protocol
PA-C, DMS
board-certified
In plain terms, you leave hospital medicine and build a regenerative aesthetics practice you own.
Joni walks every step with you. Here's how:
01
Book your Practice Roadmap Call
A no-pressure strategy call. Map the practice you want and whether this path fits. Free, and you keep the Roadmap either way.
02
Train 3 days, one-on-one
Your curriculum, your pace, with Joni in the clinic. All supplies, materials and models included.
03
Open your doors
With your business roadmap, SOPs, mentorship — and a licensing pathway when you're ready.
You know the moment.
It's 6:40pm. You're still charting.
You became a clinician to change people's lives. And somewhere between the fourteenth admission and the third prior-authorization call, you realized the system you work for isn't built for that. It's built for throughput.
So you've been quietly looking at the door. And every time you look, the same thought pulls you back: "If I go into aesthetics... am I still practicing medicine? Or am I just selling syringes?"
That question is not weakness. That question is the best thing about you.
It means you've seen what the aesthetics industry so often is — treatments sold from a menu, patients treated like procedures, providers trained in a weekend and left to figure out the rest alone — and you refuse to become that.
Here's what nobody has told you: you don't have to.
The two doors everyone shows you and the third one they don't.
Door One
Stay.
Keep the title, keep the burnout, keep missing dinner. You already know where this door goes — you're standing behind it.
Door Two
The weekend course.
Fly somewhere, inject a few foreheads, fly home with a certificate and no plan. "Drive-by" corporate training. Now you're a hospital clinician with a side skill you're afraid to use — and no idea how to build a business around it.
The Third Door
A practice you own.
Doing medicine you believe in, for patients who come back because it works — not because they're chasing a quick fix. The one where you love going to work again. This is the door nobody shows you and it's the one you're here for.
"There are moments in medicine when you realize what you were taught is incomplete."
70%
Never Return After Visit 3
Nearly seven in ten aesthetic patients never return to the same provider after their third treatment. Sit with that number. The transactional model isn't just clinically incomplete — it's commercially unsustainable.
The 1228 Method™ was built on a different premise: health drives aesthetics.
The skin is a living reflection of everything beneath it — cellular turnover, microvascular health, hormones, inflammation. In youth, skin renews itself on a ~28-day cycle. By midlife, that cycle stretches to 45–60 days or more. Address the biology and results compound. Ignore it, and even the best treatment plateaus.
That's why the protocol is called 1228: twelve treatments, one every 28 days — sequenced to the body's own regenerative rhythm. Not one-and-done. A journey with a biological reason for every step.
When you practice this way, the consult becomes the business model. You stop selling procedures and start guiding transformations. Patients stay because they're getting healthier, and they can see it. Retention stops being a marketing problem and becomes a medical outcome.
Everyone else teaches you to inject. Joni teaches you to practice medicine and build a practice around it. You wanted to leave the hospital without leaving medicine. This is how.
~28 days
youthful renewal
45–60 days
midlife
84 days
age 50+
This is what you'll learn to deliver.
Inside The 1228 Protocol™ — the system your training is built on.
Before you decide, see exactly what you'd be mastering: the clinical mechanism in the skin, and the twelve-month model it creates for your practice.
Day 1
The medicine
100% didactic. The 1228 Method — skin-cell-cycle science, the eight pillars of biological aging, regenerative sequencing, patient assessment.
Day 2
The bridge
50% didactic, 50% hands-on. The medicine meets your hands.
Day 3
The craft
100% hands-on procedures, on real models, with every supply and material provided. You bring a notebook.
"I asked the same question you're asking."
Joni Collins, DMS, PA-C, CAC
Board-certified Physician Associate for 25+ years · Doctor of Medical Science (DMS) · Founder, Twelve Twenty Eight Wellness · Historic Roswell, Georgia · National trainer and faculty educator · Inventor of a patent-pending method · Award-winning clinician
Joni trained across neonatology, internal medicine and dermatology before aesthetics — years spent believing that treating people was the same as helping them get well. Then came the realization that started everything: what she'd been taught was incomplete. Her patients looked treated. They weren't necessarily healthier.
"I didn't leave the hospital because I stopped loving medicine. I left because I loved medicine too much to let it become a checklist. I wanted the freedom to slow down, ask better questions, uncover the root cause, and care for the whole person — not just the diagnosis. Twelve Twenty Eight was born from the belief that optimization comes before intervention, regeneration is possible, and every patient deserves time, precision, and hope."
1,200+
providers trained since 2015
350
personally mentors today
40+
practices running the protocol
Educate. · Empower. · Serve.
"I don't offer one and done. I offer journeys."
"I refuse to partner with people who don't help the people I teach."
"The biggest blessing is to know I used my skill set to serve others."
The math your inner skeptic is asking about.
Let's respect the question — because "I don't know if I have the money" is real.
The 3-Day 1:1 Immersion
$10,500
Every supply, material and model included. You don't need it in the bank today — payment plans spread it into a monthly number. We'll map it against your first patients on the call.
One entry-tier patient is worth $2,940 across twelve months. Four patients repay this entire training.
The tiers run $2,940–$5,200, with consumable costs low enough to support a real business — not a treadmill.
The model is built for retention: twelve visits per patient per year, in an industry where most patients vanish after visit three.
You're not rebuilding your patient list every quarter. You're deepening it.
Now the other math — the one nobody quotes you.
Another year at 6:40pm, still charting. The weekend course you already paid for and never used. The patients who needed the provider you haven't let yourself become yet. That bill comes due too. It's just quieter.
Figures reflect programs in existing licensed practices. Your results depend on your market, your licensure, your effort and your compliance requirements. No income outcome is promised or guaranteed.
The promise and the one she won't make.
Joni won't promise you'll get rich. She'll promise you'll be ready.
No honest clinician can guarantee your income — it depends on your market, your license and your effort, and Joni won't insult you by pretending otherwise.
"You'll leave able to perform your core procedures safely and confidently — and if you don't feel ready, you keep training with me, ongoing mentoring and training at a nominal fee and group follow-up classes, until you do."
You're not buying three days — you're buying a mentor who doesn't leave when the three days end.
The whole thing, in one look.
The 1228 Immersion at a glance
What it is
A 3-day, one-on-one aesthetics training immersion in Historic Roswell, Georgia.
Who it's for
PAs, NPs and physicians leaving hospital medicine who want a practice they own — not a syringe menu.
What you learn
The 1228 regenerative method — and the consult-led model that keeps a patient for a year, not one visit.
What you leave with
Clinical skills, SOPs and patient scripts, a personalized business roadmap, mentorship, and a licensing pathway.
Investment
$10,500 — every supply, material and model included. Payment plans available. Four patients repay it.
How to start
Book your free Practice Roadmap Call — answer a few questions, choose a time, and leave with your personalized roadmap either way.
Availability
Two clinicians at a time — up to 12 per month.
Twelve months from now…
You wake up before the alarm because you want to go to work.
Your first patient today is on month eight of her journey. She rebooks before she leaves, the way all of them do now.
You quote your plans without your voice going up, because you're not selling a procedure — you're guiding a protocol you believe in, in a practice with your name on the door.
You're home for dinner. You know your numbers.
And somewhere in a drawer is the goal card you wrote in Roswell — about to arrive back in your mailbox, one year on, to show you how far you've come.
The other version of twelve months from now? It's 6:40pm, and you're still charting.
The first step
Ready to see what your practice could look like?
The Practice Roadmap Call is not a sales call. It's a private working session with Joni. You'll look at where you are now, the practice you want to build, and whether the 1228 path is the right way there — and together you'll map your first twelve months, your market, and what's possible under your license in your state.
You leave with your Personalized 1228 Practice Roadmap either way. And if Joni doesn't believe this path is right for you, she'll tell you — and point you somewhere better. Free, and no obligation.
A few short questions, then choose your time · free · no obligation.
Prefer email? [email protected]
A last word, from Joni.
I know what it took for you to read this far. It's the same thing it took me to build this place. I'm not going to judge where you are. I want you to have a safe space to find out what you could build — and whether you train with me or not, you'll be treated with the same respect I'd give my own patients. That's not a marketing line. Ask the clinicians who came before you; most started as strangers and became my friends.
You didn't spend twenty years learning to heal people so you could watch the clock run out on your own life. Come spend a day. Experience the journey your patients will experience. Then decide.
Joni Collins DMS, PA-C, CAC · Board-certified Physician Associate · Founder, Twelve Twenty Eight Wellness · Historic Roswell, Georgia
Educate. · Empower. · Serve.
Book Your Practice Roadmap Call